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Among these is the use of expired domains, notably those that still feature a backlink from Wikipedia.
Why Are Expired Domains Valuable?
Many expired domains still have backlinks from authoritative sites, indexed pages, and a trust profile that search engines recognize.
What a Link from Wikipedia Really Means
A backlink from a Wikipedia article acts as a stamp of approval—even when it’s nofollow.
If an expired domain still has a working Wikipedia backlink, that domain becomes significantly more valuable.
Tactics to Leverage These Rare Domains
Pass Authority to Your Money Site
Redirecting a Wikipedia-linked expired domain to your main site can result in instant trust signals.
Create a Standalone SEO Asset
Thanks to the existing backlinks, especially the Wikipedia link, it can start generating traffic with less effort.
Monetize the Asset Directly
Domains with Wikipedia backlinks are rare, and many SEO professionals are ready to pay a premium for them.
Support Other Sites in Your Portfolio
It can lend strong authority to other websites through carefully placed outbound links.
Things to Watch Out For
- Verify that the Wikipedia backlink is still active and not removed.
- Analyze the domain’s full backlink profile to ensure it's clean.
- Choose domains that are topically relevant to your niche or business.
Should You Go After These Domains?
Wikipedia-linked expired domains are not just powerful, they’re also hard to find.
Don’t let these assets go unnoticed—they could be your next big win.
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